LUMO LAB scene of custom-built CG elements

3D brings brands greater distinction in the marketplace, creating connection with audiences with a sense of spirit and intention.

3D Graphics opens up a new realm of engagement for brands. A 2019 study found that using 3D animation and graphics in advertising campaigns increased consumers' attention by 62%, emotional engagement by 45%, and purchase intent by 34% when compared to 2D ads.
*2019 Research paper, Neurons Inc.
Sample project
Data points
Companies like IKEA and LEGO have used 3D CG in their branding strategies, for example, IKEA's AR app, IKEA Place, allows customers to virtually place 3D-rendered furniture in their homes resulting in improved customer experience and increased sales.

According to a 2018 report by the International Data Corporation (IDC), the demand for 3D and augmented reality (AR) content was predicted to grow at a compound annual growth rate (CAGR) of 65.9% between 2018 and 2022 fueled by desire to increase engagement and brand recognition.

To explore how 3D visuals may strengthen your brand, reach out to Trevor on 0426 245 714.
Sample project