Lumo Lab refines the outward expression of your brand, to create a unique space between you and your customer.

Through branding, we build customer trust, providing form and structure to how you connect and engage externally.


Cafe & Bakery


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Cafe & Bakery


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cleansing and Body Care


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youth Learning programs


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mining software


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cleansing and body care


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corporate cleaning


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Corporate Cleaning


We work beside you to win and retain customers, helping your brand to engage meaningfully.

Building the external language around your brand.

Branding creates swift, effective connection between you and your customers. It's an interface that helps your customers understand who you really are, in a way that feels natural and compelling.

To accomplish this you need specialists skilled in the language of information, who can build a strong foundation with sophisticated use of visual and verbal language structures.

Changing perceptions through information language.


An audience sees and interprets content in surprisingly abstract and complex ways. They view decisions through the lens of personal and shared experience, as well as cultural and social environments.

Lumo Lab looks deeply into your audience’s mindset and how connection might look like to them.

By reshaping external perceptions, we enable brands to connect with people in ways that are intelligent, thoughtful and fulfil key business outcomes.

See Storytelling for Brands

Removing the barriers to audience engagement.


Friction is how the Lumo Lab team sees the factors that create a negative brand perception. Friction is created when:

1. Information is structured/written in a way that causes the audience frustration,
2. The content does not address audience questions swiftly and concisely,
3. When branding is unrefined and disconnected from the key purpose.

We engineer how brands are perceived, and consult on how information is constructed and structured as this is paramount to the positive outcome of our work.

More branding insights:


Our offering

Icon strategy and marketing
Brand Identity, Art Direction and Messaging
Icon execution and production
Copywriting, Copy Editing and Social Content
Icon brand identity
Brand Photography and 3D Visuals
Icon product design
Website Design, Build and SEO Optimisation

What clients have said

Management Consulting
"Trevor set a high design standard for our global reports, helping us to elevate our standing among clients and take our business to the next level."
Baker et Chef
Concept Bakery Cafe
"Trevor’s unique approach is in how he relates to his clients as family. He served an integral role in our branding, design and social media."
Our Values

Driven to deliver

Care and service

You are our community. We stive to make a real difference in your growth.

Making things work

We care about results, as that is where the value of our work rests.

Simplify concepts

We bring clarity to help you understand how we are addressing your present challenges.

Direct line to senior consultants

Senior brand communicators work directly with you on your solutions firsthand.

Sample project

To review a wider array of our work, or discuss your brand, reach out to Trevor on +61 426 245 714.